
The model above explains the key facets of the place branding process. Click on the left image for more detail and overview of all the steps. In the 5-step model you can click on each step separately, for even more insights. Here in the Plaza we explain the model superficially, in our Placebrandz circle we provide all the information needed to go through the different steps, accompanied by lots of background information, examples, links and case study material. One level deeper, the personal place brand circle guides professionals in the collaborative decisions for their own projects related to the different steps and provides them with the research tools to get high quality feedback from their stakeholders. Interested in the Circles? Contact us.